A behind‑the‑scenes look at Texas Tech’s rise
Paramount+ has greenlit a four‑part documentary series that follows the Texas Tech Red Raiders football program through a pivotal offseason, offering viewers an unprecedented glimpse into the team’s quest to become an elite program.
Directed by Micah Brown and produced by Skydance Sports alongside Second Wind Creative, the series centers on head coach Joey McGuire as he shapes a new identity for the Red Raiders, a narrative that resonates with a fanbase described by Jane Wiseman, head of originals at Paramount+, as among the most passionate in college football.
Access and ambition
Kirby Hocutt, Texas Tech’s director of athletics, expressed pride in the rare access the production grants, emphasizing that the documentary will capture the behind‑the‑scenes work that typically stays out of the public eye. The project also reflects the university’s broader ambition to showcase its athletic development on a national stage.
Skydance Sports, no stranger to award‑winning sports storytelling, brings a portfolio that includes 10 Sports Emmy nominations for other projects, lending credibility to the upcoming series. While Paramount+ has not set a precise premiere date, the series is slated to arrive before the 2026 college football season kicks off, building anticipation among fans and industry observers alike.