The NASCAR Clash, the high‑profile exhibition race that has become a fixture of the sport’s off‑season calendar, is set to make its way back to Daytona International Speedway in 2027. After a two‑year run at Bowman Gray Stadium in Winston‑Salem, the event will return to the Florida venue that originally hosted the race for many years.
Winston‑Salem State University has deep roots at Bowman Gray, where its football team has played for decades. The stadium’s presence on campus has long been a source of pride, and the university has benefited from the venue’s modernized facilities.
During its tenure at Bowman Gray, NASCAR oversaw a series of upgrades that enhanced seating, lighting and broadcast capabilities. Those improvements were designed not only to meet the demands of a national television audience but also to provide a better experience for the university’s athletic programs.
A Lasting Legacy
Though the Clash will leave the stadium, the physical changes made to the venue will remain. The upgraded infrastructure will continue to serve both the university’s sports teams and the broader Winston‑Salem community, ensuring that the investment yields lasting benefits.
The exhibition race has drawn national attention to Winston‑Salem and Bowman Gray, spotlighting the city’s blend of tradition and innovation. The heightened visibility has also helped attract sponsors and local businesses, contributing to the regional economy.
As the 2027 season approaches, the return to Daytona promises another high‑energy event that will once again put the spotlight on NASCAR’s unique blend of racing and community engagement.