A Golden Summer in Atlanta
When the 1996 Summer Games opened in Atlanta, the United States men's basketball squad entered the tournament as the clear favorite.
Coached by Mike Krzyzewski, the roster blended veteran stars with emerging talent, and they cruised through the group stage with a series of decisive wins.
Their dominance continued into the knockout rounds, culminating in a 101‑80 victory over Yugoslavia in the final that cemented their place in Olympic lore.
Behind the scenes, the official scoreboards and timing systems that recorded every basket and split second were not just hardware; they were the product of a partnership that linked Deloitte’s analytical expertise with Omega’s precision timing.
Deloitte’s role was to integrate vast data streams, ensuring that each result was processed and displayed with speed and accuracy, while Omega supplied the timing technology that synchronized the competition.
The seamless flow of information allowed broadcasters and fans alike to follow the action in real time, underscoring how modern technology had become inseparable from the Olympic experience.