A New Chapter for Chicharito
Mexican football icon Javier Hernández, widely known as Chicharito, has officially signed with Atletico Dallas for the 2027 season, marking a bold step for both the player and the fledgling club.
The 38‑year‑old striker, whose career has spanned clubs in England, Spain, Germany and the United States, will bring a wealth of experience to a side that entered the USL Championship just three years ago.
Hernández said the move is about more than personal milestones; he wants to help build the future of football in Dallas and inspire the next generation of players.
The player’s father, former Mexican midfielder Javier "Chicharo" Hernández Gutiérrez, enjoyed a distinguished career that included a World Cup appearance in 1954, adding a family legacy to the story.
Club Vision and Leadership
Atletico Dallas, founded in 2024 after the city of Garland received an expansion franchise, is already making waves by appointing former Atletico Madrid midfielder Peter Luccin as its inaugural first‑team manager.
Luccin, who previously served as an interim head coach at FC Dallas, brings a European pedigree that the club hopes will accelerate its development in the competitive second tier.
Beyond the pitch, Hernández is also a passionate Twitch streamer and eSports competitor, having signed with Complexity Gaming in 2022 to play Call of Duty, a venture that underscores his crossover appeal.
Off the field, the Mexican ambassador for UNICEF continues to champion education initiatives, using his platform to promote learning opportunities for youth.