A New Chapter for Seminoles Basketball
Florida State University’s men’s basketball program will soon wear a distinctive patch bearing the logo of ReliaQuest, a leading AI-driven cybersecurity firm. The agreement, which takes effect for the 2026-27 season, represents the first jersey-patch sponsorship in the history of FSU Athletics.
Michael Alford, vice president and director of athletics, called the partnership a significant milestone that reflects the program’s upward trajectory under Coach Luke Loucks, while also emphasizing the shared commitment to relationships, family and organizational excellence.
Why ReliaQuest Chose FSU
ReliaQuest, founded in 2007 by entrepreneur Brian Murphy, has built its reputation on GreyMatter, an AI platform that integrates detection, investigation and response across enterprise environments. The company’s technology, featuring capabilities such as the Universal Translator and Agentic Orchestration, promises to bring the same precision to sports branding that it delivers to cybersecurity.
Murphy himself highlighted the partnership as an extension of his long-standing relationship with the university, describing himself as both an asset and a friend to the school community.
While the financial details remain undisclosed, the deal underscores a broader trend of corporate partners aligning with collegiate programs that champion innovation and student-athlete development. The patch will appear on all uniforms for the upcoming season, signaling a new era of collaboration between the Seminoles and a company at the forefront of AI security.