Travel + Leisure Co. has unveiled a new series called Countdown to Kickoff, a set of soccer‑themed experiences rolling out across four of its North American resorts as the world’s premier tournament approaches.
A celebration of sport and travel
The initiative blends the excitement of the global soccer competition with the company’s hospitality expertise, inviting owners and guests to immerse themselves in themed activities, photo‑worthy moments and programming that echo the energy of the matches.
Kevin Maciulewicz, Senior Vice President of Resort Operations, explained that the events are designed to build anticipation and create lasting memories, turning each stay into a shared celebration of the sport.
The festivities will be hosted at WorldMark The Camlin in Seattle, WorldMark Vancouver – The Canadian, Margaritaville Vacation Club in Atlanta and Club Wyndham Midtown 45 in New York City, each venue offering its own local twist on the soccer motif.
Guests can look forward to interactive games, themed dining options and curated neighborhood guides prepared by resort general managers, ensuring that visitors discover both the tournament spirit and the character of each city.
Beyond the current campaign, Travel + Leisure Co. operates a broad portfolio that includes Sports Illustrated Resorts, Eddie Bauer Adventure Club, Accor Vacation Club and other lifestyle travel brands, employing over 19,000 associates worldwide and championing responsible tourism.
The company’s mission to put the world on vacation underscores its commitment to hospitality excellence and sustainable travel experiences.