Soccer

SWADE Cannabis Launches Cannabis‑Friendly World Cup Watch Party in Kansas City

The Tree Room will host a free, reservation‑encouraged event during the July 11 quarterfinal, spotlighted in High Times’ “Kicking Back” series with Ethan Zohn.

SWADE Cannabis is turning the excitement of the FIFA World Cup into a unique community experience by hosting a cannabis‑friendly watch party in Kansas City on July 11.

The event will take place at The Tree Room, a popular local venue, during the World Cup quarterfinal match, running from 7:30 p.m. to 10 p.m. Attendees can enjoy the game while partaking in a designated cannabis consumption area that the organizers have set up specifically for the occasion.

Admission to the party is free, though reservations are strongly encouraged to ensure space for the limited consumption zones. Tickets become available for booking starting Thursday, June 11, giving fans a short window to secure their spot before the match.

High Times’ “Kicking Back” Series Brings the Party to Life

The watch party will be featured as part of High Times’ “Kicking Back” series, a multimedia project that films cannabis‑centric events across the United States during the tournament. The series is hosted by former professional soccer player and Survivor winner Ethan Zohn, who will guide the coverage and interview participants.

Beyond the game, the event underscores a growing trend of integrating legal cannabis culture with mainstream sports entertainment, offering fans a socially conscious way to celebrate the World Cup while respecting local regulations.

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