
MLS Launches “Thanks World, We’ll Take It From Here” Campaign Ahead of 2026 Season
Major League Soccer announced its most ambitious promotional effort yet, enlisting stars like Lionel Messi, Son Heung‑Min, David Beckham and Matthew McConaughey, while partnering with Amazon Music, FOX and Ogilvy to turn World Cup momentum into lasting growth for the league.
Jul 28, 2026

