
When the Pitch Meets the Runway
From the stadium terraces of the UK to the runways of Paris, the beautiful game is influencing style in ways that go far beyond the jersey.
Latest Slidescroller coverage mentioning Loewe across Soccer, Football, Basketball.

From the stadium terraces of the UK to the runways of Paris, the beautiful game is influencing style in ways that go far beyond the jersey.

From the terraces of the United Kingdom to the pitches of Spain, the World Cup has sparked a fashion wave that blends vintage sportswear, streetwear and high‑end design, with brands like Loewe and Louis Vuitton leading the charge.

A new line of soccer jerseys, priced at $60 and available only to T‑Mobile members through the T‑Life app, merges Umbro’s heritage with a cultural shift that sees fans wearing kits off the pitch.

Luxury brand Loewe has teamed up with the Spanish Football Federation to provide complete travel wardrobes for the national sides, from tailored suits to accessories, ahead of upcoming World Cup editions.

Celebrity attendance at FIFA World Cup matches is shaping the wardrobe choices of fans worldwide, blending team pride with high‑end fashion.

A look at the distinctive homes of Jimmy Butler, Carmelo Anthony, Devin Booker, D'Angelo Russell, Kevin Love and Magic Johnson, revealing how each property reflects the player's personality, interests and global influences.

A look at how A‑list celebrities are shaping soccer wardrobes for the 2026 World Cup, blending high fashion with team spirit.

Loewe has announced a four‑year collaboration that will see the brand supply tailored off‑court wardrobes for Spain’s men’s and women’s national teams, featuring discreet Anagram embroidery and showcasing players such as Pedri, Rodri, Unai Simón and Nico Williams.