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Latest Slidescroller coverage mentioning NBC across Baseball, Nascar, Football.

140 articles

2026 MLB Draft Set to Spotlight Houston Talent

The 2026 MLB Draft begins on July 11 with the Chicago White Sox holding the No. 1 overall pick. Multiple University of Houston prospects are expected to be selected, continuing a five‑year streak of Cougars being drafted. Coverage will air on NBC, Peacock, MLB Network, MLB TV and MLB+.

Jul 10, 2026

NASCAR Locks in $1.1 Billion Annual Media Deal Through 2031

NASCAR announced this week that it has renewed its media rights portfolio with five major partners, securing roughly $1.1 billion each year through the end of 2031. The agreements span Fox, Prime Video, TNT Sports, NBC and USA Sports, dividing the traditional broadcast inventory across both legacy and streaming platforms. Among the new arrangements, Prime Video and TNT Sports have introduced a series of fan‑focused innovations, from interactive statistics to behind‑the‑scenes documentaries, which have been praised by viewers and industry observers alike. In a recent interview, the chief executives of those two services admitted they wish they had acquired a larger slice of the schedule when the contracts were first negotiated. Because the current contracts run until 2031, the likelihood of either platform securing additional races in the near term is slim, leaving the existing lineup largely unchanged. The financial model, which spreads the inventory among multiple partners, has allowed NASCAR to command a premium price while creating a more diversified revenue stream. Looking ahead, the next round of media rights will be put up for sale in 2029, a timeline that will test whether the current structure can be improved upon or if the status quo will persist.

Jul 8, 2026

Golf’s Prime‑Time Surge Outshines Baseball on NBC

NBC’s decision to stay with golf delivered a 4.2‑million‑viewer average and a 5.6‑million peak, eclipsing the Yankees‑Red Sox showdown and marking the second‑largest non‑major audience of the year.

Jul 1, 2026