
Gulf Investment Reshapes FIFA as Power Shifts Across Continents
FIFA’s governance is being reshaped by Gulf investment and a widening North‑South split, with commercial moves and leadership disputes defining the sport’s future.
Latest Slidescroller coverage mentioning Qatar Airways across Soccer, Football.

FIFA’s governance is being reshaped by Gulf investment and a widening North‑South split, with commercial moves and leadership disputes defining the sport’s future.

The 2026 FIFA World Cup added $40.9 billion to global GDP, but the financial gains are fleeting, raising questions about the sustainability of its economic promise.

The 2026 World Cup combined record revenues with stark controversies, from private‑jet travel to political interventions, shaping a complex legacy for Gianni Infantino.

Paris Saint-Germain's 2026 Champions League victory over Arsenal sparked a massive audience response, with unprecedented viewership numbers, illegal streaming activity, and a fierce sponsor branding battle that reshaped perception of advertising impact.

President Donald Trump, dubbed the 'soccer president,' has been deeply involved in the 2026 World Cup's organization, yet his presence on the field remains absent, raising questions about the intersection of politics and sport.

American Airlines delighted passengers on a Los Angeles‑to‑Seattle flight with a soccer‑themed celebration, featuring decorated gates, giveaways and exclusive amenity kits. The event is part of a broader rollout of tournament‑related experiences ahead of the 2026 World Cup.

American Airlines delighted passengers on a Los Angeles to Seattle flight with a soccer‑themed celebration, featuring jerseys, limited‑edition amenity kits and a glimpse of upcoming World Cup festivities.

The World Cup is shedding its traditional European and South American roots, embracing Asia, Africa and the Middle East as it becomes a stage for economic diversification, soft power and geopolitical strategy.

American Airlines will introduce special amenity kits featuring clear, wearable bags and wellness products, tying the inflight experience to the excitement of the 2026 World Cup while adding seats and loyalty benefits for fans.