The NASCAR Foundation’s Betty Jane France Humanitarian Award is a $100,000 grant that spotlights fans who turn volunteerism into tangible change for children and families across the country.
A Personal Mission
Lyette Reback, a Gold Star daughter and founder of the nonprofit Believe With Me, is one of four national finalists for the honor.
The organization, which delivers Christmas presents to roughly three thousand children each year, would use the award’s funding to provide gifts to a thousand youngsters at a cost of one hundred dollars apiece.
How the Money Will Be Spent
Should Reback win, the $100,000 will be allocated to the Believe With Me Christmas program, ensuring that each of the thousand selected children receives a personalized gift.
Believe With Me was created in memory of Reback’s father, a U.S. Marine and lifelong NASCAR enthusiast, and it extends support beyond the holiday season through year‑round outreach, mentorship and financial assistance for families coping with military loss.