The Big 12 is entering a pivotal 2026 campaign, marked by a wave of coaching shifts, quarterback uncertainties and roster overhauls that are reshaping the league’s power structure.
Texas Tech has emerged as the clear favorite, buoyed by a defense that many analysts label the strongest in the conference and a storyline surrounding Brendan Sorsby that has dominated offseason coverage.
Top Contenders
BYU and Houston are also viewed as serious threats, each boasting quarterbacks who appear ready to elevate their games heading into the new season.
Meanwhile, Iowa State and Colorado confront significant hurdles, with new head coaches and unresolved battles at the quarterback position complicating their outlooks.
Quarterback Developments
Bear Bachmeier of BYU demonstrated notable progress during spring drills, raising expectations that the Cougars could translate that momentum into fall performance.
Houston’s Conner Weigman returns for his senior year, bringing senior leadership to a backfield that has been rebuilt around him.
Defensive Dominance
Texas Tech’s defensive line, already praised for its depth and pass‑rush ability, is expected to anchor a defense that could dictate the pace of many conference games.
Coaching changes also play a central role, as veteran head coach Joey McGuire’s recent trophy‑lifting moment underscores the program’s upward trajectory.