Rankings and Shifts
The 2025 Big 12 season is shaping up to be one of the most unpredictable in recent memory, with every program harboring legitimate title aspirations.
USA TODAY Sports has released a comprehensive ranking of all 16 head coaches, evaluating their past performance, recruiting pedigree, and overall impact on the conference.
At the summit sits Kalani Sitake of BYU, whose consistent winning record and player development have propelled him to the top spot, displacing Kenny Dillingham.
Close behind, Joey McGuire of Texas Tech climbs to No. 2, a dramatic rise from his No. 6 position a year ago, reflecting the Red Raiders’ offensive resurgence.
Deion Sanders, now in his second year at Colorado, slides to No. 7, underscoring the challenges of rebuilding a program while managing high expectations.
The list also features a blend of seasoned veterans and emerging strategists, including Eric Morris of Oklahoma State, Morgan Scalley at Utah, and Rich Rodriguez at Arizona, each bringing distinct philosophies to the field.
Other notable names on the chart include Scott Frost at Nebraska, Lance Leipold at Kansas, Dave Aranda at Baylor, and Scott Satterfield at Cincinnati, illustrating the breadth of experience across the league.
The rankings highlight a coaching carousel that is as dynamic as the competition itself, with eight mentors viewed as potential contenders for the conference championship this year.
As the season unfolds, the performance of these coaches will be closely watched, not only for their impact on individual programs but also for how their strategies shape the broader narrative of Big 12 football.