Dave Campbell's Texas Football announced the cover of its 2026 summer edition on Monday, revealing a visual that captures the growing prominence of the Lone Star State's programs.
The primary cover spotlights Texas Tech, showcasing the team's leadership and star linebacker Ben Roberts, whose performance has helped the program climb into national conversation.
A secondary cover pays tribute to high school phenom Landen Williams‑Callis, described by the magazine as the most electrifying player in Texas high school football, marking a rare spotlight on a prep star.
Beyond the imagery, the issue delivers in‑depth analysis of Texas football, featuring detailed breakdowns of team rankings, player projections and upcoming season previews that aim to inform fans and analysts alike.
The design was crafted by Lubbock‑based creative agency Jackalope Creative, which has overseen the magazine's iconic gatefold cover for the eleventh consecutive year, blending bold graphics with a narrative that bridges college and high school talent.
Designing a Landmark Cover
The collaboration between the magazine and Jackalope Creative reflects a deliberate effort to celebrate both established programs and emerging talent, ensuring the cover resonates with a broad audience.
Among the personalities highlighted are coaches and former players such as Joey McGuire, Cody Campbell and Kirby Hocutt, whose insights add depth to the publication's comprehensive coverage of the sport across the state.
With contributions from figures like Jeff Traylor, Patrick Mahomes and Kliff Kingsbury, the edition promises a blend of professional and grassroots perspectives that reflect the rich tapestry of Texas football.