A New Era for Atlanta
The Hawks closed the 2025‑26 campaign with a 46‑36 record, capturing the Southeast Division and securing the sixth seed in the Eastern Conference. Their run ended abruptly when the New York Knicks routed them 140‑89 in Game 3 of the first round, a loss that exposed glaring defensive lapses.
Odds from sportsbooks reflect a wide range of expectations, with BetPlays listing the Hawks at +6100 and Tonybet at +7090 to win the 2026‑27 title. Analysts project a win total near 45, placing Atlanta in a tight race with Toronto, Orlando and Miami for the play‑in spots.
General manager Landon Collins has responded by reinforcing the backcourt with defensive stalwarts such as Luguentz Dort and Aaron Wiggins, while adding Jalen Johnson, who averaged 22.5 points, 10.3 rebounds and 7.9 assists last season. Early reports suggest the team’s defensive rating has already climbed from ninth to a top‑five position in the league.
The Eastern Conference remains crowded. Miami’s recent acquisition of Giannis Antetokounmpo, Philadelphia’s signing of Jaylen Brown and the continued presence of LeBron James keep the competition fierce. Meanwhile, Toronto’s hopes hinge on the unresolved Kawhi Leonard trade, which is under NBA investigation after the Clippers’ handling of his compensation.
The schedule opens on October 21 against Orlando and will close on April 11 in Cleveland. If the Hawks can translate their improved defense into consistent performances, a fifth‑seed finish at 47‑35 looks within reach, potentially delivering a deep playoff run that could finally match the franchise’s championship pedigree.