Roger Foley, a disability advocate and musician, has teamed up with Life Care Network Inc. to introduce Hockey Game Brew, a coffee brand that fuses hockey culture with a mission to fund his independent home care.
A Brew Steeped in Hockey Heritage
The initiative goes beyond a simple product launch; it seeks to channel the excitement of Canada’s favorite sport into tangible support for people with disabilities, aiming to enable Foley’s return to community living and to inspire similar models for others.
Hockey Game Brew’s catalogue includes expertly roasted coffee blends, branded apparel, mugs, tumblers, trading‑card bundles and a line of hockey‑themed collectibles, while new musical releases — including Foley’s single “Limitless With Limitations” and an original hockey anthem — add a creative soundtrack to the venture.
Partnering with Francesco’s Coffee
The collaboration with Francesco’s Coffee Company, an Ottawa‑based roaster, brings regional expertise to the brew, and the finished products are now available for shipping across both Canada and the United States.
By marrying the nostalgia of the rink with modern entrepreneurship, the project hopes to celebrate hockey’s iconic figures — from Wayne Gretzky and Sidney Crosby to Connor McDavid and Alex Ovechkin — while directing proceeds toward self‑directed care solutions and broader advocacy for independent living.