A Global Hunt for Analytical Talent
Jump Trading and SportsPredict.com have unveiled a worldwide advertising drive for the Jump Trading Probability Cup, a forecasting competition timed with soccer’s biggest summer.
The campaign, created with agency StrawberryFrog, turns the sport’s peak season into a laboratory for judgment, probability and decision‑making under uncertainty, using a striking visual of a giant hand that scours the globe for talent.
Spanning five weeks across digital and social platforms, the rollout mixes video spots with static images to invite participants to pit their predictive accuracy, calibration and consistency against one another.
The ultimate prize is the chance to manage a $1 million sports‑related portfolio on behalf of Jump Trading, turning analytical skill into real‑world responsibility.
Simon Johansen, COO of Digital Assets and Prediction Markets at Jump Trading, said the firm is always on the lookout for curious, analytical minds who thrive on uncertainty.
Shani Raviv, Co‑Founder and CEO of SportsPredict.com, highlighted the platform’s dual mission: sharpening thinking skills and spotlighting exceptional judgment, a goal she says is amplified by the partnership with StrawberryFrog.
Steve Scutellaro, CEO of StrawberryFrog, added that the campaign is engineered to discover the most talented individuals worldwide and dare them to prove their mettle.