On a quiet stretch of Marktweg in The Hague, orange has taken over every lamppost, window box and doorway, as locals prepare for the Dutch national team's upcoming World Cup fixture.
Orange fever spreads through the neighbourhood
The transformation began when a small group of volunteers draped orange flags from balconies and painted shutters in the country's signature hue. Organizer Danny van Dijk said the response from neighbours has been uniformly upbeat, with many residents joining in to add their own touches.
The colour is more than a visual gimmick; it traces its roots to the royal family Oranje‑Nassau, linking the nation's sporting passion to its monarchic heritage. The Netherlands, despite reaching the World Cup final on three historic occasions, has never lifted the trophy, a fact that adds a layer of longing to the current display.
A legacy of near‑misses
A modest caravan parked at the end of the street serves as an informal campsite for travelling supporters, turning the block into a temporary hub of camaraderie. Neighbours gather in the evenings to share stories, snacks and predictions, reinforcing a sense of collective excitement that extends beyond the match itself.
Local businesses have reported a surge in foot traffic, and the street's Instagram feed is filled with selfies framed by the vivid backdrop, underscoring how a simple decorative effort can ripple through a community.