Prime Video is set to debut a six‑part Canadian docuseries titled “Hometown Giants,” which follows the inner workings of the Vancouver Giants junior hockey team and the personal sacrifices made by its players. The series features Michael Bublé and Drew Scott, who are part‑owners of the franchise, offering viewers a behind‑the‑scenes look at the challenges of running a professional hockey club.
Expanding the Canadian Originals slate
Alongside “Hometown Giants,” the streaming service will launch a survival competition hosted by HGTV star Scott McGillivray and a French‑language reality format called “Heels in the Hay.” The company also teased a docuseries named “Young Farts Trailer Parts,” which chronicles an Alberta family’s RV‑parts empire, underscoring its commitment to home‑grown storytelling.
Regulatory headwinds
The announcements come as Canada’s broadcast regulator enforces a 15 % contribution of streaming revenues to domestic content, a rule that has drawn fire from the Motion Picture Association, which warns the policy could triple production costs for foreign platforms operating in the country.
A long‑term sports partnership
Prime Video’s expansion is not limited to original programming; the service holds an 11‑year agreement with the NBA to broadcast 67 regular‑season games and select playoff matches, cementing its role as a major sports outlet in Canada.
The company notes that it has commissioned more than 25 Canadian Prime Originals to date, a figure that reflects both the growing demand for local content and the strategic importance of meeting regulatory expectations while diversifying its portfolio across genres and languages.
Industry observers say the moves illustrate how global streamers are reshaping their strategies to balance commercial interests with national cultural mandates, a shift that could influence the future of sports‑related entertainment in Canada.