Tyler Reddick is set to debut a striking new livery at Chicagoland Speedway, where his No. 45 Toyota will be wrapped in an Air Jordan 3 “True Blue” colorway that mirrors the sneaker’s iconic palette.
A Jordan‑Inspired Racing Design
The vehicle’s white base is accented with vivid blue and red trim that echoes the shoe’s signature hues. A subtle elephant‑print motif appears on the hood, directly referencing the sneaker’s detailing, while Reddick’s matching “True Blue” Jordan 3 sneakers and a coordinating helmet complete the look.
Timing and Brand Exposure
The paint scheme will make its on‑track debut just two weeks before the shoe’s wide release on July 18, a timing choice that gives Jordan Brand a high‑profile platform as the design rolls out across Reddick’s package. The collaboration builds on Reddick’s history of partnering with Jordan Brand, reinforcing a crossover that blends sneaker culture with motorsport.
Beyond the visual impact, the scheme underscores a broader marketing push that ties the sneaker’s heritage — originally launched in 1988 — to contemporary racing action, offering fans a tangible link between streetwear and the track.