The United States Hockey League is set to broaden its footprint, bringing professional‑level competition to Arizona for the first time. Starting in the 2027‑28 season, teams based in Prescott Valley and Phoenix will join the league, marking a strategic push to grow the sport beyond its traditional Midwest strongholds.
A Strategic Push into the Sun Belt
The expansion is backed by the NHL and USA Hockey, the league’s governing bodies, as part of a nationwide effort to introduce more youngsters to hockey and to create a clearer pathway from junior play to Division I college programs and, ultimately, the NHL.
Venues and Community Impact
The Prescott Valley franchise will call the Findlay Toyota Center home, a 4,500‑seat arena that promises an intimate atmosphere for fans. In contrast, the Phoenix team’s exact location remains undecided, though officials say the city’s growing sports infrastructure makes it an attractive market.
Financial Backing and Ownership
The Phoenix franchise is owned by Ben Robert and a consortium of investors who see opportunity despite the recent departure of the Arizona Coyotes from the NHL. Robert argues that Arizona’s hockey market has thrived over the past fifteen years, pointing to a steady stream of talent and fan engagement.
A Talent Pipeline Like No Other
The USHL’s influence is evident in its alumni success; 21 of the 25 players on the 2026 Olympic gold‑medal winning men’s ice‑hockey team honed their skills in the league, and more than half of all Division I players trace their roots to USHL junior programs. Last season, 185 USHL alumni appeared on NHL opening‑night rosters, underscoring the league’s role as a feeder system.
Local Connections and Development
Arizona native Auston Matthews, Matthew Knies and Josh Doan are among the notable NHL players who previously wore USHL jerseys, illustrating the state’s deep ties to the league. Greg Powers, head coach of Arizona State’s men’s hockey program, notes that the upcoming expansion will elevate the overall quality of hockey in the Valley, benefitting both youth and collegiate teams.
Grassroots Growth and Upcoming Events
Beyond the USHL, the tier‑III Inferno will host 22 home games this year, offering affordable adult tickets starting at $10. The league also partners with platforms such as FloHockey for live coverage, while local arenas like Fire ‘n’ Ice Sports Arena provide additional training grounds for aspiring players.