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Circana

Latest Slidescroller coverage mentioning Circana across Soccer.

2 articles

Soccer Toy Sales Surge 160% as World Cup Licensing Drives Global Market Boom

A 160% jump in dollar value of soccer‑related toys this year signals a new era for licensed merchandise, as brands from Zuru to LEGO capitalize on the upcoming 2026 World Cup.

Jun 10, 2026

Soccer Toy Boom: Collectibles and Building Sets Surge Ahead of 2026 World Cup

A 160% year‑to‑date jump in dollar sales of soccer‑themed toys is being driven by trading cards, building sets and other licensed products, with the upcoming 2026 World Cup poised to accelerate growth across the United States, Mexico and the United Kingdom.

Jun 8, 2026