Sponsor Patches Are Redefining College Football Uniforms
The growing practice of adding corporate logos to team jerseys is no longer an anomaly but a calculated move embraced by major programs, with Texas Tech poised to follow suit.
Jul 29, 2026
Organization
JPMorganChase
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College Football Embraces Corporate Branding on Jerseys
Ohio State's new partnership with Chase Bank brings a $15 million annual logo placement to college football jerseys, reflecting a broader shift toward commercial sponsorship in collegiate athletics.
Jul 28, 2026
Chase Bank Becomes First Jersey Patch Sponsor for All Ohio State Teams
Ohio State Athletics announces a multi‑year agreement with Chase Bank that will see the bank’s logo appear on every Buckeyes uniform, while also funding new resources for athletes and delivering premium benefits to Chase customers.
Jul 28, 2026