Guy Fieri Joins NASCAR’s Legacy Motor Club as Strategic Owner
In a move that blends food culture with motorsports, Guy Fieri is set to reshape fan engagement and merchandise for NASCAR's Legacy Motor Club.
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In a move that blends food culture with motorsports, Guy Fieri is set to reshape fan engagement and merchandise for NASCAR's Legacy Motor Club.

Celebrity chef Guy Fieri is set to bring his brand of entertainment and food culture to NASCAR as a strategic owner of Legacy Motor Club, joining forces with seven‑time champion Jimmie Johnson and a diverse group of investors.

Celebrity chef Guy Fieri is set to expand his brand presence in motorsports as a strategic owner of Legacy Motor Club, joining a wave of high‑profile investors turning NASCAR into a cross‑industry platform.

Three drivers who made recent headlines will not compete at Sonoma Raceway, prompting the series to revert to a more conventional lineup of championship contenders.
Celebrity chef Guy Fieri has become a part‑owner of NASCAR’s Legacy Motor Club, teaming up with Hall of Famer Jimmie Johnson ahead of the 2027 Daytona 500 to fuse culinary creativity with motorsport fan engagement.

Three high‑profile drivers are absent from the upcoming Sonoma event, prompting a return to a more traditional roster of championship contenders.

Celebrity chef Guy Fieri has become a strategic owner of Legacy Motor Club, a NASCAR team that also counts Jimmie Johnson, Richard Petty and musician Darius Rucker among its stakeholders. The collaboration promises new content, merchandise and a broader cultural footprint.

Celebrity chef Guy Fieri is set to reshape fan experiences and merchandise for the Legacy Motor Club, alongside country singer Darius Rucker and current drivers Erik Jones and John Hunter Nemechek.

Corey Heim captured his maiden Cup Series victory, becoming the first part‑time driver to win since Shane van Gisbergen in 2023, and now faces a unique scheduling twist.

Kevin Magnussen’s NASCAR Cup Series debut at the Coronado Street Course produced a fastest lap and a 27th‑place finish, while Trackhouse Racing announced it will skip the No. 91 Chevrolet at Sonoma, underscoring a charter‑only lineup.

Celebrity chef Guy Fieri has taken a strategic ownership stake in Legacy Motor Club, a NASCAR team that will field two Cup Series entries and collaborate with Food Network on lifestyle programming.

Celebrity chef Guy Fieri has become a new partner in the ownership group of Legacy Motor Club, a NASCAR Cup Series team that is redefining fan engagement through a blend of racing, food and lifestyle content.

Guy Fieri's new role blends his passion for motorsports with content creation, merchandise and audience interaction for the Legacy Motor Club.

Guy Fieri, known for his energetic presence on Food Network, has become a co‑owner of Legacy Motor Club, a NASCAR Cup Series team. His involvement promises collaborative content, fan initiatives and merchandise that blend racing, food and lifestyle culture.

Celebrity chef Guy Fieri, famed as the Mayor of Flavortown, has aligned with NASCAR's Legacy Motor Club, promising collaborative content, fan engagement and merchandise that blend racing with food culture.

Celebrity chef Guy Fieri has become a co‑owner of Legacy Motor Club, a NASCAR team that is reimagining fan engagement through a unique mix of racing, food and lifestyle content.

Celebrity chef Guy Fieri has officially become a strategic owner of Legacy Motor Club, the NASCAR team majority‑owned by seven‑time champion Jimmie Johnson, joining a group that includes Darius Rucker and Maury Gallagher. His involvement extends to content creation, merchandise and fan interaction, aiming to blend pop‑culture appeal with motorsport ambition.

The last NASCAR Cup Series race of the year at Sonoma Raceway brings a fresh twist to the championship picture, with Shane van Gisbergen favored despite a recent crash and Corey Heim’s unexpected victory altering the points landscape.

NASCAR’s Cup Series will race at Sonoma Raceway on June 28, featuring 36 drivers, a knockout bracket, and a host of sponsors.

The final NASCAR race of the year at Sonoma Raceway will feature a tight points battle, a defending winner as favorite, and a full entry list, with broadcast details on TNT and streaming on HBO Max.

NASCAR returns to Sonoma Raceway for its fourth and final race of the season, featuring a tight championship battle, a surprise winner, and full broadcast details.
Celebrity chef Guy Fieri has invested in Legacy Motor Club, the NASCAR team majority‑owned by Jimmie Johnson, bringing his entertainment brand and fan‑engagement experience to the racing organization.

Celebrity chef Guy Fieri has become a co‑owner of Legacy Motor Club, bringing his brand‑building expertise to a NASCAR team that already includes Jimmie Johnson and Darius Rucker.

Celebrity chef Guy Fieri has been named a strategic owner of Legacy Motor Club, partnering with seven‑time champion Jimmie Johnson to blend culinary content, fan engagement and merchandise with the team’s racing program.