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RedBird Capital

Latest Slidescroller coverage mentioning RedBird Capital across Football.

2 articles

Monster Energy Secures Multi‑Year Entitlement Deal with Big 12

The Big 12 has finalized a multiyear agreement with Monster Energy, designating the beverage giant as the entitlement partner for its football and basketball championships and injecting about $20 million per season into member schools.

Jul 7, 2026

Big 12 Commissioner Brett Yormark Preps 2026 Media Days Amid Playoff Expansion Debate

Big 12 commissioner Brett Yormark will open the 2026 media days in Frisco, Texas, addressing playoff expansion, revenue disparities, and legislative efforts that could shape the conference's future.

Jul 2, 2026