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The Fader

Latest Slidescroller coverage mentioning The Fader across Soccer.

2 articles

MLS Launches “Thanks World, We’ll Take It From Here” Campaign Ahead of 2026 Season

Major League Soccer announced its most ambitious promotional effort yet, enlisting stars like Lionel Messi, Son Heung‑Min, David Beckham and Matthew McConaughey, while partnering with Amazon Music, FOX and Ogilvy to turn World Cup momentum into lasting growth for the league.

Jul 28, 2026

MLS Launches ‘Thanks World, We’ll Take It From Here’ Campaign to Ride World Cup Momentum

Major League Soccer’s new campaign, running through August, leverages World Cup buzz, celebrity ambassadors and localized club activations to drive awareness and build lasting fandom, while announcing a shift to a fall‑to‑spring calendar beginning in 2027.

Jul 13, 2026