Latest Slidescroller coverage mentioning Matthew McConaughey across Soccer, Football, Basketball.
A preliminary injunction that extends eligibility for the 2022 NCAA class could allow former Michigan guard Roddy Gayle Jr. to rejoin the Wolverines, a move being considered by coach Mike Boynton Jr. as the team seeks backcourt depth.
The 2026 MLS All-Star Game will be streamed live on Apple TV from Charlotte, North Carolina, featuring a high‑profile clash between MLS and Liga MX stars, celebrity guests, and a seven‑day free trial for new viewers.
Major League Soccer announced its most ambitious promotional effort yet, enlisting stars like Lionel Messi, Son Heung‑Min, David Beckham and Matthew McConaughey, while partnering with Amazon Music, FOX and Ogilvy to turn World Cup momentum into lasting growth for the league.
Major League Soccer is harnessing the buzz from the recent FIFA World Cup with a new marketing campaign, free ticket offers, and a schedule realignment to attract fans and sign World Cup standout players.
Major League Soccer is turning the post‑World Cup surge in interest into a sustained growth strategy, enlisting global stars and offering free entry to first‑time viewers while reshaping its calendar.
The National Women’s Soccer League and Major League Soccer are timing their season restarts to coincide with the World Cup, using high‑profile marketing, celebrity endorsements and social‑media activations to turn short‑term excitement into lasting fan engagement.
Major League Soccer is turning the excitement generated by the upcoming 2026 World Cup into a concrete recruitment drive, offering free tickets to first‑time fans and enlisting World Cup participants who already ply their trade in the league.
Major League Soccer’s new campaign, running through August, leverages World Cup buzz, celebrity ambassadors and localized club activations to drive awareness and build lasting fandom, while announcing a shift to a fall‑to‑spring calendar beginning in 2027.
Major League Soccer is rolling out what it calls its largest marketing campaign in the league’s 33‑year history, a strategic effort to ride the wave of the upcoming 2026 FIFA World Cup and convert that global attention into lasting fan engagement.
Interviews with key members of the San Diego Padres uncover a surprising array of beloved baseball movies that inspire their on‑field mentality, from classic dramas to anime, reflecting the team's unique blend of tradition and pop‑culture.
Matthew McConaughey and his tequila brand Pantalones have launched a multilingual AI welcome for global football fans, blending humor, special offers and a partnership with Austin FC.
At the 2026 US Effie Awards, Uber Eats' 'Football Is For Food' was crowned Grand Effie, earning additional Gold honors and spotlighting a wave of innovative work across the marketing landscape.