
How NIL Deals Are Reshaping Women’s Basketball
The rise of name, image and likeness agreements is transforming women’s basketball, lifting player salaries, spawning high‑school deals and reshaping the sport’s commercial landscape.
Latest Slidescroller coverage mentioning Paige Bueckers across Basketball, Baseball, Football.

The rise of name, image and likeness agreements is transforming women’s basketball, lifting player salaries, spawning high‑school deals and reshaping the sport’s commercial landscape.

Caitlin Clark’s meteoric ascent has turned every game into a national event, but a recent clash with Alyssa Thomas and ensuing commentary have ignited a broader conversation about race, visibility and the commercialization of women’s sports.

A look at the players returning from injury and college, the coaches securing new deals, and the programs redefining their schedules as the 2026‑27 basketball season approaches.

The 7th Annual Native American Jr. Nationals in Mesa brought together over 500 indigenous basketball teams from around the world, highlighting the sport’s deep cultural roots and its power as a lifeline for resilience.

The Minnesota Lynx defeated the Dallas Wings 85‑77, with Cheryl Reeve tying the WNBA coaching win record and the team showcasing a strong first‑half performance.

Azzi Fudd's signing with Project B underscores a broader trend of elite women's players seeking overseas competition, challenging USA Basketball's traditional dominance.

Braylon Mullins’ buzzer‑beating shot that eliminated Duke has earned him a 2026 ESPY nomination, joining a slate of athletes with Connecticut roots who are also in the running for the year’s top honors.

Braylon Mullins of the Connecticut Huskies is nominated for the 2026 Best Play ESPY Award for his game‑winning shot against Duke. Fans can vote online until July 15, with several other athletes tied to Connecticut also in the running.

Braylon Mullins, a sophomore guard for the Connecticut Huskies, has been nominated for the 2026 ESPY Award for Best Play after his buzzer‑beating shot that eliminated Duke in the NCAA tournament. The ESPY Awards, broadcast annually by ESPN since 1993, invite fans to vote online for categories such as Best Play, with the voting window closing on July 15. Among the nominees are OG Anunoby for a last‑second comeback in the NBA Finals, Caleb Williams for a game‑tying heave in the NFC Divisional Round, and the U.S. men’s and women’s hockey teams for their Olympic gold‑medal goals. Several athletes with ties to Connecticut are also recognized, including Hilary Knight, a Choate Rosemary Hall alum, for Best Athlete in women’s sports, Aerin Frankel, a Bridgeport native, for Best Championship Performance, and Napheesa Collier, a former UConn star, for Best WNBA Player. UConn alum Paige Bueckers served as a presenter at the 2024 ESPYs and captured the award for Best Female College Athlete in 2021, underscoring the university’s ongoing impact. The ceremony blends college, professional and international competition, highlighting the broad reach of sport and giving fans a direct voice in honoring defining moments. As the voting period progresses, supporters from across the nation are expected to rally behind their favorites, turning the ESPY Awards into a nationwide celebration of athletic excellence.

Three WNBA games tip off tonight, and DraftKings' Pick6 lets fans predict star performances. Here’s who to target and how to play.

Arike Ogunbowale continues to adapt alongside Paige Bueckers and Azzi Fudd, delivering clutch performances that have helped the Dallas Wings climb to an 11‑6 record.

UConn freshman Marine Dursus has chosen to wear the number 5 jersey, once sported by star player Paige Bueckers, prompting a wave of reactions on social media. The move revives the conversation about the university’s tradition of retiring jersey numbers, a list that includes Rebecca Lobo, Swin Cash, Sue Bird and soon Maya Moore. Bueckers, now with the Dallas Wings in the WNBA, remains a top contender for the U.S. national team.

A look at the key player projections and how to play DraftKings Pick6 ahead of the June 22, 2026 WNBA slate.

Geno Auriemma, the all‑time winningest coach in college basketball, will join Good Morning America co‑anchor Robin Roberts to call a marquee WNBA matchup on July 7.

The Dallas Wings edged the Chicago Sky 93-92 in a tightly contested game on June 20, 2026, highlighted by Bueckers' four‑point play and Yueru's final free throws.

After a rocky start to the 2025 campaign, the Dallas Wings have reshaped their roster and philosophy, giving Paige Bueckers a more playmaking role that is already paying dividends.

In a recent interview with Fortune’s Emma Hinchliffe, Dallas Wings rookie Azzi Fudd announced her move to Project B, a new women’s basketball league set to launch next January, highlighting the chance to play abroad and broaden her horizons.

After seven years in Minnesota, Jessica Shepard signed a two‑year, seven‑figure deal with the Dallas Wings and is now delivering career‑best performances that have her in the conversation for the WNBA All‑Star game.

The York Revolution canceled its Pride Night game after some players refused to wear Pride jerseys, yet still donated $10,000 to the Rainbow Rose Center and organized related activities, sparking a wider debate about personal belief, league policies, and inclusive representation in sports.

Azzi Fudd becomes the latest high‑profile WNBA player to join the newly announced Project B, a 2027 global league that promises six‑figure salaries and worldwide streaming, joining a wave of stars seeking alternative competition.

Gabby Williams, a two‑time Olympian and defensive stalwart, has committed to Unrivaled, the 3x3 league co‑founded by her former UConn teammates Breanna Stewart and Naphessa Collier, signaling a bold move toward a new competitive format.

Gabby Williams, a two‑time Olympian and defensive standout, has signed a multi‑year deal with Unrivaled, the 3x3 basketball league co‑founded by her former UConn teammates.

The York Revolution in Pennsylvania called off its Pride Night game after most players refused rainbow‑sleeved uniforms, chose to forfeit the match, and pledged a $10,000 donation to the Rainbow Rose Center, a move that has reignited discussions about LGBTQ+ expression in professional sports.

Gabby Williams, a two‑time Olympic medalist and defensive stalwart, has committed to Unrivaled for its third season, bringing her elite skill set to a league co‑founded by her UConn teammates.