
How the NFL Became the Lifeline of Over‑The‑Air Television
A look at the data and economics that make the NFL indispensable for CBS, Fox and their peers, and the challenges faced by networks without a football contract.
Jul 28, 2026
Latest Slidescroller coverage mentioning Peter Kafka across Football, Soccer.

A look at the data and economics that make the NFL indispensable for CBS, Fox and their peers, and the challenges faced by networks without a football contract.

Chief Business Insider correspondent Peter Kafka explains why NFL games dominate broadcast strategies, command premium ad rates, and shape upcoming media‑rights negotiations.

From a modest soccer podcast to a 100‑person media firm, Men in Blazers is using the World Cup’s global attention to secure sponsorships, raise fresh capital and deepen fan engagement across social platforms.