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Kansas basketball has extended its partnership with the Players Era through 2030-31, promising high-profile games, NIL benefits and the continued rise of top prospect Tyran Stokes.
The agreement with Players Era Festival guarantees Kansas' participation in the growing college basketball event through the 2030-31 season, highlighting the tournament's expansion and the financial boost for player NIL opportunities.
The extension guarantees Kansas' participation in the Players Era Men's Championships through the 2030‑31 season, reinforcing the program's status as a premier college basketball brand while delivering enhanced fan experiences and athlete benefits.
The Bluejays will face the Michigan Wolverines in the tournament’s first game, a matchup steeped in history and broadcast on ESPN, while the event showcases a multi‑year partnership with MGM Resorts and a schedule packed with marquee contests.
The 2026 Players Era Men's Championships will bring together elite college teams at Michelob ULTRA Arena and T‑Mobile Arena, with all games streamed on ESPN.