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Chipotle will invite viewers to a playful water‑cup challenge during the tournament final, offering free entrée codes to the first 100,000 participants who text a revealed code.
During the World Cup final’s second hydration break, Chipotle will launch an Instagram challenge that could net 100,000 fans a complimentary entrée.
Starting June 11, 2026, Chipotle will reward soccer‑jersey wearers with a free entrée after 3 p.m., while a limited‑edition jersey featuring the number 53 will be awarded through a rewards exchange.
To honor the 53‑year link between New York and San Antonio, Chipotle is giving away 53,000 free burritos while spotlighting athletes Josh Hart and Mikal Bridges in a new "Time For Real" advertisement that debuts during the second game of the series on June 5.