The world of stock car racing has never been far from the spotlight, and this week it found a new stage alongside one of rock’s most enduring acts. A newly released music video for "In The Stars," the first single from the Stones' 25th studio album "Foreign Tongues," places three rising NASCAR drivers — Connor Zilisch, Carson Hocevar and Jesse Love — inside a stylized touring band, their fire suits swapping for leather jackets as they perform on a makeshift stage.
A Cross‑Generational Collaboration
Shot on location in Illinois, the clip intercuts high‑octane track scenes with moments of camaraderie, as the drivers sign autographs and pose for photos with fans, capturing the excitement of a live concert while retaining the unmistakable atmosphere of a race weekend. A custom‑built NASCAR show car was transformed into a listening lounge during Chicago events, giving attendees an exclusive preview of the band’s new material while immersing them in the sport’s visual language.
The partnership extends beyond the screen, featuring a merchandise collection that showcases the Stones’ iconic tongue and lips logo alongside NASCAR branding, plus two limited‑edition vinyl pressings of "Foreign Tongues" that blend the band’s classic aesthetic with racing motifs.
Revving Up New Audiences
Megan Malayter, vice president of licensing and consumer products for NASCAR, said the organization was approached by representatives of the band about working together, a testament to the mutual desire to reach both older generations and younger fans. Garrett Mitchell, a popular YouTube automotive influencer known as "Cleetus McFarland," also appears in the video, adding a digital‑age voice that resonates with viewers who discover racing through online platforms.
Carson Hocevar noted his enthusiasm for seeing NASCAR experiment with fresh ways to engage potential fans, while Connor Zilisch, a self‑described music aficionado, said the collaboration deepened his appreciation for the Stones’ catalog. The video’s finale sees the drivers back at the track in their fire suits, sharing smiles and autographs with a crowd that spans from longtime racing devotees to newly curious listeners, illustrating the seamless blend of speed and sound.