Soccer

UEFA Rejects Infantino’s World Cup Investment Plan Amid Global Backlash

The governing body announced it no longer trusts FIFA's president after a controversial proposal to monetize the tournament was abandoned.

European football’s governing body UEFA issued a stark statement this week, declaring that it no longer has confidence in FIFA President Gianni Infantino.

The comment follows the abrupt cancellation of a scheme that would have turned the quadrennial World Cup into a $20 billion enterprise backed by private‑equity investors.

Infantino’s vision, unveiled earlier this week, proposed the creation of a new corporate entity to sell stakes in the tournament to investors, a move that would have fundamentally altered how the competition is financed.

Global Opposition Forces Early Retreat

Soccer federations across Europe, North America and Asia swiftly voiced their disapproval, arguing that the plan threatened the sport’s integrity and excluded key stakeholders.

The backlash intensified on Saturday, prompting the immediate dissolution of the proposal before it could gain traction.

Adding to the turmoil, Infantino’s senior adviser, who had been serving on a White House‑related panel, resigned amid the controversy, further underscoring the depth of the crisis.

UEFA said it will now seek to identify those responsible for the failed initiative and hold them accountable, while reaffirming its commitment to the existing leadership structure.

The governing body emphasized that the current FIFA administration has lost not only its own confidence but also that of a broad coalition of football stakeholders worldwide.

Analysts note that the episode reflects growing tension between commercial ambitions and the traditional governance model of international soccer.

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