A Community Kick‑off on Wall Street
Nike is partnering with Youth 4 Youth FC to host a free street football event in New York City, turning a corner of Wall Street into a vibrant playground for young athletes.
The tournament will run from 5 p.m. to 10 p.m. near the J.P. Morgan Building at 23 Wall St., inviting 48 boys and girls to battle it out on makeshift pitches.
Beyond the matches, the gathering will feature free food, live music and a festive atmosphere designed to strengthen community ties while scouting top next‑generation talent ahead of the 2026 FIFA World Cup.
Winners will advance to the Nike Toma New York Finals and earn a spot at the Nike Toma Nationals, where they will compete against peers from other cities for a place on the national stage.
Brando Babini, founder of Youth 4 Youth FC, said he is excited to provide a platform where young players can showcase their skills and feel the excitement of a professional‑level event.
The initiative reflects a broader build‑up toward the 2026 World Cup, using grassroots football to engage residents and inspire the next wave of stars.