
Pochettino’s Superstitious Edge Fuels USMNT Momentum
U.S. coach Mauricio Pochettino’s distinctive lucky attire and rituals have sparked curiosity, with Wayne Rooney noting the impact as the team eyes knockout stages.
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U.S. coach Mauricio Pochettino’s distinctive lucky attire and rituals have sparked curiosity, with Wayne Rooney noting the impact as the team eyes knockout stages.

Fans in Portland are turning bars into soccer hubs while the team prepares for a highly anticipated match in Seattle.
The second season of Nike’s TOMA series concluded with a high‑profile competition called ‘The Pool,’ spotlighting emerging talent and community leaders while expanding its reach across the United States and internationally.
NASCAR driver Bubba Wallace will race a Space Jam‑inspired Chevrolet at Chicagoland Speedway on July 5, sponsored by Upper Deck, while wearing a themed helmet and firesuit. The partnership celebrates the film’s legacy and aims to boost Wallace’s push for his first victory since the Brickyard 400.

On, the Swiss performance‑footwear brand, is exploring a move into football following confirmation by co‑founder Olivier Bernhard, a step that would diversify its portfolio after a dramatic financial rebound.

Caitlin Clark’s recent outfit choice and stellar performance have amplified excitement around the Fever’s rising momentum.

Cristiano Ronaldo blends his professional career with personal moments, showcasing his children's names on his boots and sharing vacation photos from Saudi Arabia with partner Georgina Rodriguez.

One hundred twenty of the best 2027 prospects will compete at Nike’s Beaverton headquarters, with live coverage by 247Sports set to highlight the stakes for schools like Texas and Miami.

The exclusive 2026 Opening Finals in Beaverton, Oregon, will feature 120 of the nation's top 2027 football prospects, with powerhouse programs and a live 247Sports broadcast highlighting the event.

From June 25 to 27, 2026, the Oregon Ducks will travel to Tokyo for a first‑of‑its‑kind football showcase, blending sport, brand expansion, and Japanese heritage.

Vanta Athletics, an Austin‑based startup, has opened a rooftop soccer venue in Dallas that blends daily pickup games, youth programs, and a Nike‑sponsored tournament space, aiming to broaden access to sport and celebrate cross‑cultural connections.

Ahead of the 2026 college football season, the University of Texas and Nike have revealed a special edition ball that incorporates the iconic Bevo hide pattern and a script Texas logo, set to become a focal point on the field.

Supporters of AS Roma have launched a petition opposing the possible transfer of Mason Greenwood from Marseille, citing his past allegations of violence and the club's commitment to campaigns against gender‑based violence.

A limited‑edition Louis Vuitton soccer ball, once made for the 1998 World Cup, resurfaces as a charitable collectible, while Kardashian’s son and Rihanna add star power to the crossover.

Matt Freese turned down a Manchester United contract to attend Harvard, where he studied economics and computer science, while also helping the U.S. men's team prepare for the 2026 World Cup and securing endorsement deals.
Kentucky’s basketball program has extended a scholarship to Caleb Ourigou, a versatile big man whose international experience and defensive prowess are drawing attention from several power‑conference schools.

Young athletes from across the Central Savannah River Area gathered at Fox Creek High School for a Nike‑run basketball camp that blended elite coaching with the region’s deep basketball tradition.

A special‑edition sneaker commemorates the HBCU Swingman Classic, merging iconic design with a movement that elevates Black college athletics.

The latest USA x Virgil Abloh Archive collection blends bold graphics with vintage Americana, honoring Coalitions for Sport Equity while the USMNT’s rise fuels soccer’s surge in the United States.

Head coach Mike Kulas reveals details of the upcoming Nike Soccer Camp at the University of Hartford, offering half‑day and full‑day options for children aged five to sixteen.

The new FIBA U17 Basketball World Cup 2026 Game Predictor is now open, letting basketball enthusiasts forecast outcomes, form private leagues, and vie for coveted prizes including an Official Molten Game Ball and €50 Nike gift cards.

Arkansas coach John Calipari is negotiating with Australian prospect David Okwera, a 23‑year‑old interior player with NBL experience, while also eyeing the reclassification of high‑school frontcourt standout Caleb Ourigou. Both moves aim to add size, athleticism and depth to the Razorbacks’ frontcourt.

From Gio Reyna’s iconic goal to Kylian Mbappé’s record-breaking feats, players wearing pink boots are reshaping the narrative of footwear on football’s biggest stage.

AJ Williams, a standout from Eagle's Landing Christian Academy, is drawing attention from Duke, Alabama, Florida State, Kansas and UNC while contemplating a move to the 2027 class.