Latest Slidescroller coverage mentioning 7-Eleven across Soccer, Basketball, Nascar.
Five teenage athletes from the D.C. area and their coach were taken into custody in Florida after a convenience store theft that has sparked a debate over trying juveniles as adults.
Richard Childress Racing returns to Chicagoland Speedway, leveraging a legacy of Cup victories and veteran drivers as new talent prepares to make an impact.
A recent study of over 10,000 baseball fans identifies the leading brands across food, beverage, retail and finance that have earned the strongest connection with the sport’s massive U.S. audience.
The United States men's national team will play its first FIFA World Cup knockout match on home soil since 1994 against Bosnia-Herzegovina on July 1 in the Bay Area, sparking a series of community events, watch parties and fan experiences throughout the region.
As the 2026 World Cup approaches, major U.S. brands are rolling out a suite of fan‑focused offers, ranging from free match tickets to discounted snacks, to capture the soccer buzz.
As the 2026 World Cup draws near, a wave of American companies are offering fans enticing perks, from complimentary match tickets to free beverages, turning the tournament into a marketing playground.
7-Eleven's FanLand experience brings soccer-themed menu items, delivery discounts and an exclusive electrolyte drink to U.S. stores until June 23, featuring deals from Laredo Taco Company and Raise the Roost.
The campaign introduces limited-time menu items, $10-off promotions and limited-edition merchandise tied to the upcoming global tournament.