7-Eleven is rolling out a new soccer-themed campaign called FanLand ahead of the FIFA World Cup 2026, offering limited-time food deals, exclusive drinks and merchandise that tap into the global excitement of the tournament.
FanLand’s menu and merchandise lineup
The promotion will be available at participating 7-Eleven, Speedway and Stripes locations across the United States and Canada, coinciding with the tournament’s schedule from June 11 to July 19, which spans 16 host cities in three countries.
The initiative leverages 7-Eleven’s position as the top-ranked c-store chain on CSP’s 2025 Top 202 list and its network of more than 13,000 stores in the United States and Canada, ensuring the offers reach a broad audience of fans.
New menu items include a $3 quesadilla, a 2-for-$5 El GOAL-AZO taco deal, and a G.O.A.T. Hot Chicken Sandwich, while a Pineapple Coconut Electrolit drink is sold exclusively at 7-Eleven stores.
Shoppers can claim $10 off purchases of $30 or more by using the promo codes USA10 on June 12 and FAN10 on June 19, adding extra value to the gameday experience.
The campaign also features soccer-inspired merchandise and limited-edition drops from 7Collection, 7-Eleven’s online merch store, giving fans a chance to wear their team spirit.
William Armstrong, senior vice president of restaurant operations and innovation at 7-Eleven, said the promotion is designed to celebrate the connections soccer creates among fans and to bring people together around shared traditions.
By pairing exclusive food offers, special discounts and limited-edition apparel, FanLand aims to turn everyday stops into memorable game-day moments for supporters across North America.