Brand

Unilever

Latest Slidescroller coverage mentioning Unilever across Soccer, Football.

7 articles
Coverage categoriesSoccerFootball
Related entitiesPortugal, MadeiraSaudi ArabiaSwitzerlandUnited StatesMexicoCanadaNew York CityLos AngelesTorontoAtlantaHoustonMexico City

Cristiano Ronaldo: Soccer’s First Billionaire

Cristiano Ronaldo has just crossed a historic financial threshold, becoming the first soccer player to achieve billionaire status, with his net worth now estimated at $1.4 billion. His journey from waiting outside a McDonald's for scraps to commanding multimillion‑dollar deals illustrates how on‑field excellence can translate into off‑field financial powerhouses.

Jun 28, 2026

Adidas and Nike Battle for World Cup Dominance in 2026

With the 2026 FIFA World Cup looming, Adidas and Nike are leveraging sponsorships, retail partnerships and immersive fan experiences to outshine each other, while their recent financial performances reveal starkly different trajectories.

Jun 17, 2026

ShopRite’s “We Kick It Here” Tour Brings Soccer Fun to Northeast Stores

ShopRite is rolling out a new initiative called the We Kick It Here Tour, a series of soccer‑themed events that will pop up in 23 of its stores across the Northeast. The rollout is timed to coincide with a slate of international matches scheduled for East Rutherford and Philadelphia, turning the retailer’s aisles into temporary stadiums. From June 5 through July 19, 2026, the tour will occupy select Thursdays, Fridays, Saturdays and Sundays at each location. Visitors can step into interactive fan zones where they can sample products, grab giveaways, enjoy face‑painting stations and even receive personalized trading cards that celebrate their favorite teams. A host of well‑known consumer brands have signed on as partners, including Unilever, Chobani, Ferrero, General Mills, Kraft Heinz, Procter & Gamble and Coca‑Cola. Their involvement adds a layer of product exposure that reaches shoppers who are already in a celebratory mood. Francisco Alberto, vice president of sales and marketing at Wakefern Food Corp., the cooperative that operates ShopRite, said the tour is a natural extension of the company’s commitment to community engagement and seasonal relevance. “We’re thrilled to bring the energy of the world’s game directly to our neighborhoods,” he remarked. ShopRite, a registered trademark of Wakefern Food Corp., remains the largest supermarket cooperative in the United States, and this tour underscores its role as a cultural hub as much as a grocery destination.

Jun 16, 2026