Belgium’s national football side has turned heads with a new away kit that borrows directly from René Magritte’s 1931 masterpiece ‘Voice of Space (la voix des airs)’. The design incorporates the surrealist’s signature jingle‑bell motif and bears the caption This is not a jersey, a playful nod to Magritte’s famous 1929 work ‘The Treachery of Images’.
Art Meets Football
The fresh look comes at a pivotal moment, after the Belgian squad secured a convincing 4–1 victory over the United States that propelled them into the World Cup quarter‑finals. The win not only underscored the team’s tactical prowess but also added a cultural flourish to their campaign.
Designers highlighted the subtle bell detail, noting that it reflects a lesser‑known element of Magritte’s visual language, while the overall aesthetic celebrates Belgium’s rich artistic heritage on the global stage.
Beyond the pitch, the Guggenheim Museum is capitalising on the buzz by screening a documentary about French legend Zinédine Zidane during the tournament, further intertwining sport with contemporary culture.