Philadelphia Union is turning the excitement of the knockout stage of the FIFA World Cup into a city‑wide celebration for fans. The club’s Soccer Celebration, presented by Michelob ULTRA, will run from late June through the championship match on July 19, offering a series of free, fan‑centric activities at Union Yards in Chester, Pennsylvania.
A Summer of Soccer at Union Yards
Each evening will feature a giant LED screen broadcasting key matches, a live DJ spinning tracks, and a rotating menu of globally inspired dishes, while the brand’s signature beer will be served throughout the venue. Highlights include live viewings of Côte d’Ivoire’s group‑stage clash on June 30 and the United States’ contest on July 1, as well as all four quarterfinal fixtures scheduled for July 9, 10 and 11.
Semifinal action will take place on July 14 and 15, building toward a grand finale that coincides with the World Cup final on July 19. The event is being amplified by associate partners Visit PA, Visit Delco and Discover Lancaster, who are powering the Fan Activation Zone, and tickets are available at no cost through SeatGeek, which serves as the official registration platform.
Beyond the screen, fans can enjoy live music, immersive matchday experiences and a vibrant community atmosphere that underscores the Union’s commitment to engaging supporters beyond the pitch. With Michelob ULTRA as the official beverage, the celebration blends sport, culture and local partnership into a summer highlight for soccer enthusiasts across the region.