Shakira is gearing up for the 2026 FIFA World Cup, where she will unveil the tournament’s official anthem, “Dai Dai,” alongside Nigerian star Burna Boy. The track, a vibrant mix of Afrobeats, dance‑pop, world‑beat rhythms and reggaetón, will also serve as the centerpiece of the halftime spectacle, which this year features a surprise collaboration with pop icon Madonna and K‑pop phenoms BTS.
Music, Money, and a Message
All royalties generated by “Dai Dai” are earmarked for the FIFA Global Citizen Education Fund, channeling 100 percent of the earnings into programs that provide school supplies, scholarships and soccer equipment to children in underserved communities worldwide.
The partnership reflects Shakira’s long‑standing affinity for the beautiful game. She previously lent her voice to the 2010 World Cup anthem “Waka Waka,” a song that became a global rallying cry and cemented her reputation as a bridge between music and sport.
Beyond the stage, the Colombian superstar sees the World Cup as more than a tournament; it is a catalyst for dialogue and unity, especially in an era marked by geopolitical tension. “The World Cup has a magical ability to bring people together,” she said in a recent interview, noting that the event’s reach can soften even the most sensitive moments.
A Legacy in the Making
Fans can expect a high‑energy performance that blends Shakira’s signature Latin flair with Burna Boy’s Afro‑centric swagger, while Madonna and BTS add a trans‑generational and trans‑cultural dimension. The halftime show is slated to be one of the most‑watched musical events in television history, promising fireworks, choreography and a celebration of global football culture.
As the countdown to the 2026 World Cup continues, the excitement is palpable not only among supporters but also among sponsors and media partners. Billboard, a leading voice in music and entertainment, has highlighted the anthem’s cross‑genre appeal and its potential to set a new standard for how major sporting events integrate music, philanthropy and cultural exchange.