Chelsea’s Brand Director Redefines Fan‑Centric Marketing
From a basketball‑court Easter egg in Diadema to a surprise appearance by golfer Justin Rose, Chelsea’s new brand chief is turning fan engagement into a cultural conversation.
Jun 19, 2026
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Justin Rose
Latest Slidescroller coverage mentioning Justin Rose across Soccer.
Chelsea’s 2026-27 Home Kit Sparks Celebrity Buzz Ahead of June Launch
Celebrities including Justin Rose, MC Hariel, Madonna and Chelsea Green have been seen wearing the new Chelsea jersey, generating excitement as the club prepares to unveil the kit on June 2.
May 30, 2026