Longhorns lock in 2026‑27 schedule amid roster overhaul
Texas Longhorns unveil a demanding 2026‑27 slate, featuring a revamped roster, challenging non‑conference games and a blend of traditional rivals and fresh talent.
Jun 30, 2026
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McDonald's
Latest Slidescroller coverage mentioning McDonald's across Soccer, Basketball, Football.
Texas Locks in 2026‑27 Conference slate amid roster overhaul
The University of Texas announced its full slate of opponents for the 2026‑27 men’s basketball season, revealing a demanding conference schedule and a non‑conference lineup that includes Virginia, Duke and UConn, while also unveiling a reshaped roster featuring several transfers and international newcomers.
Jun 29, 2026
The Inevitable Farewell: How Legends Face the End of Their Careers
A look at the emotional and commercial dimensions of retirement for football icons and other athletes, exploring timing, legacy and post‑playing opportunities.
Jun 27, 2026
KidSuper’s World Cup‑Inspired Spring 2027 Collection Lights Up Miami Runway
During the 2026 FIFA World Cup, KidSuper founder Colm Dillane presented his Spring 2027 ‘Resenha’ collection in Miami, blending soccer culture with high fashion, music and art.
Jun 26, 2026
Isaiah Evans heads to Minnesota
The 2026 NBA Draft selected Isaiah Evans with the 33rd pick, completing a trade that brings a high‑school star and Duke sophomore to the Timberwolves.
Jun 25, 2026
McDonald’s East Lansing Turns the World Cup Into a Community Celebration
McDonald's in East Lansing is leveraging the FIFA World Cup to engage fans through themed meals, Squishmallow Happy Meals, and a community soccer clinic, while donating 1,000 balls across Michigan.
Jun 23, 2026
Adidas and Nike Battle for World Cup Dominance in 2026
With the 2026 FIFA World Cup looming, Adidas and Nike are leveraging sponsorships, retail partnerships and immersive fan experiences to outshine each other, while their recent financial performances reveal starkly different trajectories.
Jun 17, 2026
Adidas Enlists Trinity Rodman as Face of Men’s World Cup Campaign, Spotlighting Women’s Soccer Influence
Adidas has selected Trinity Rodman, a standout winger for the U.S. women's national team and the Washington Spirit, to headline its men's World Cup marketing effort, reflecting a broader shift in how sports brands leverage female athletes' growing cultural and commercial impact.
Jun 17, 2026
Free Youth Soccer Clinic Brings McDonald’s and Gift of Soccer Foundation Together in Toledo
McDonald’s of Greater Ohio partners with the Gift of Soccer Foundation for a free soccer clinic on June 27 at the Schneider Soccer Complex, providing equipment, jerseys and a welcoming experience for children aged 5‑12.
Jun 16, 2026
McDonald’s of Greater Ohio Teams with Gift of Soccer Foundation for Free Youth Soccer Clinic in Toledo
McDonald’s of Greater Ohio partners with the Gift of Soccer Foundation to host a free youth soccer clinic in Toledo on June 27, providing drills, equipment and a high‑energy experience for children aged 5‑12.
Jun 16, 2026
Big 12 Unveils 2026‑27 Women’s Basketball Schedule, Kansas Sets Home Slate
The Big 12 has announced the full opponent matrix for the upcoming women's basketball season, revealing that Kansas will host nine conference games at Allen Fieldhouse and travel to six opponents, while the championship will be held at the T‑Mobile Center in Kansas City.
Jun 11, 2026
McDonald’s Unveils Limited‑Edition FIFA World Cup Meal with Collectible Cups
McDonald's celebrates its three‑decade partnership with the FIFA World Cup by launching a special adult meal that comes in four forms, each packaged uniquely and featuring collectible cups with legendary players and the beloved Grimace.
Jun 10, 2026
American Eagle launches “Ready for the World” campaign with Lamine Yamal
American Eagle’s new global campaign with Spanish soccer star Lamine Yamal blends denim heritage and football culture, targeting Gen Z across digital platforms.
Jun 10, 2026
World Cup 2026 Sparks Culinary Collaborations and Fan Festivities
The 2026 FIFA World Cup begins this week, and a host of brands are unveiling themed food, drink and collectible items to ride the global football wave.
Jun 9, 2026
7-Eleven Unveils FanLand Experience Ahead of World Cup with New Deals and Menu Items
7-Eleven's FanLand experience brings soccer-themed menu items, delivery discounts and an exclusive electrolyte drink to U.S. stores until June 23, featuring deals from Laredo Taco Company and Raise the Roost.
Jun 8, 2026
David Beckham Looks Ahead to 2026 World Cup While Promoting McDonald’s and Cultivating a Green Thumb
From the streets of London to the fields of Florida, David Beckham talks about his World Cup memories, his hopes for England, a partnership with McDonald’s, and the simple joy he finds in gardening
Jun 5, 2026
David Beckham Looks Ahead to the 2026 FIFA World Cup
In a recent interview, Beckham shared his childhood inspirations, favorite World Cup moments, and his partnership with McDonald's as the tournament approaches.
Jun 5, 2026
Reimagining Backyard Baseball: Building Inclusive Communities Across Generations
From its humble 1997 debut to a modern revival, Backyard Baseball is redefining how families and gamers connect through inclusive, nostalgic play, bolstered by partnerships with T‑Mobile and McDonald’s.
Jun 4, 2026
McDonald’s World Cup Campaign Brings Iconic Stars and Collectible Cups to Life
McDonald’s teams with FIFA and creative agency Wieden+Kennedy to launch a World Cup campaign that blends soccer nostalgia with food, showcasing collectible cups designed by iLovedust and starring Thierry Henry, Ronaldinho and David Beckham.
Jun 2, 2026
Former Buckeye Star William Buford Joins Ohio State Coaching Staff
William Buford, a longtime Ohio State standout, has been added to Jake Diebler's coaching staff, bringing a legacy of scoring and international experience to the program.
Jun 1, 2026
Pepsi launches ‘Soccer Deserves Pepsi’ campaign ahead of the World Cup
Pepsi’s new ‘Soccer Deserves Pepsi’ initiative, created with BBDO, COPA90 and PepsiCo Studio, features star athletes and a DoorDash partnership, weaving food, family and soccer into a global marketing platform.
Jun 1, 2026
USC Trojans Basketball Eyes Revival with Transfer Additions and Top Recruits
After missing the NCAA Tournament for three consecutive seasons, USC is bolstering its roster with high‑profile transfers and a five‑star recruiting class, setting the stage for a competitive 2026‑27 campaign.
May 29, 2026
Portland Timbers Host World Cup Celebration at Pioneer Courthouse Square
From June 12 to 15, the Portland Timbers will turn Pioneer Courthouse Square into a free, family‑friendly soccer festival featuring live World Cup broadcasts, food carts, merchandise stands, and Casamigos‑served drinks, supported by adidas and McDonald’s.
May 28, 2026
Olivia Vukosa’s College Debut at UConn Marks a New Era
Top-ranked high school basketball prospect Olivia Vukosa begins summer session at UConn, bringing a decorated high school résumé, elite travel experience, and family support to the campus community.
May 27, 2026