SiriusXM and NASCAR Extend Partnership
SiriusXM and NASCAR have sealed a new multi‑year broadcasting agreement that will keep all NASCAR Cup Series, O’Reilly Auto Parts Series and CRAFTSMAN Truck Series races on the satellite radio platform. The arrangement guarantees live, race‑by‑race coverage across the United States, ensuring fans never miss a green flag.
Starting this season, SiriusXM NASCAR Radio will broadcast every race live on channel 90 and via the SiriusXM app. In addition to race commentary, the channel will feature daily programming that delves into team strategies, driver interviews and behind‑the‑scenes stories, creating a year‑round listening experience for the sport’s most dedicated followers.
A highlight of the renewed deal is the special programming slate for Coca‑Cola 600 Week. Listeners can look forward to live broadcasts originating from NASCAR team headquarters in Charlotte, Mooresville and Huntersville, as well as exclusive interviews with drivers and crew chiefs throughout the week.
The partnership also deepens the collaboration between SiriusXM NASCAR Radio and the official NASCAR Channel. This synergy will bring a broader array of shows, analysis segments and live event coverage, reinforcing the network’s commitment to delivering comprehensive motorsport content.
Jared Fox, Senior Vice President of Sports Programming at SiriusXM, said the company is excited to continue serving the passionate NASCAR fan base with high‑quality, immersive coverage. "Our listeners can expect the same thrilling, in‑depth storytelling that has defined our NASCAR coverage for years," Fox noted.
Nick Skipper, Managing Director of Media Strategy at NASCAR, echoed the sentiment, emphasizing SiriusXM’s pivotal role in connecting fans to the sport’s action. "This renewed agreement underscores our shared vision of bringing the excitement of NASCAR to every corner of the country," Skipper added.
The schedule will see SiriusXM NASCAR Radio covering all three races at Charlotte Motor Speedway this weekend, offering live play‑by‑play, pit‑road reports and post‑race analysis. With the expanded lineup, fans across the United States can expect a richer, more engaging NASCAR experience throughout the season.