Latest Slidescroller coverage mentioning Nike across Football, Basketball, Soccer.
Six University of Georgia football players have signed name, image and likeness deals with Nike, positioning the Bulldogs among the leading collegiate programs in commercial partnerships as they prepare for a top‑contending 2026 campaign.
LeBron James signed a seven‑year, $87 million deal with Nike in 2003, later securing a lifetime partnership that became the largest single‑athlete agreement in the company’s history, a move that propelled both his athletic and commercial legacy.
Baseball has long transcended the field, inspiring caps, jackets, sneakers and collaborations that define modern streetwear.
A tour of the newest club jerseys that fuse environmental responsibility with artistic references, from baseball‑styled strips to tributes to historic anthems
Top 2028 prospect Dylan Betts will tour Ann Arbor this September, joining a list of official visits that underscore his status as one of the nation’s most coveted big men.
Team Final’s victory over Team CP3 highlighted the emergence of top recruits, including Syracuse commits Rowan Phillips, Logan Chwastyk and Carter Smith.
The 2026 FIFA World Cup has turned soccer jerseys into a cultural flashpoint, merging sport, celebrity and streetwear into a $4.1 billion industry.
LeBron James will earn $3.88 million in 2026, but eight college football players are projected to surpass that amount via NIL agreements.
Bruce Mitchell, a first‑team All‑Big 12 selection, is focused on helping BYU return to the College Football Playoff while preparing for a 2027 NFL draft prospect role.
Cayden Daughtry’s 33‑point outburst earns MVP as Iowa State’s top 2027 commits see their summer dreams dashed.
The University of Arkansas will introduce minor uniform adjustments for 2026, featuring a Tyson Foods logo on the right shoulder and a relocated SEC emblem on the collar, while preserving the iconic Nike swoosh and traditional silhouettes.
Seventeen‑year‑old Cayden Daughtry led the Florida Rebels to a Nike Peach Jam title, posting eye‑catching statistics and drawing praise from coaches and analysts alike.
LSU is pioneering revenue sharing, NIL deals, and strategic coaching investments that set new standards for college football.
Chelsea Football Club has revealed its newest away kit for the 2026/27 season, a striking black garment accented with vivid yellow details that echo the club’s historic colors.
Jaylen Brown, the Boston Celtics star and NBA Finals MVP, was left off the 2024 Paris Olympic roster, prompting speculation about Nike's influence. Team USA director Grant Hill denied any corporate interference, while the Celtics' on‑court performance remained unaffected.
At SEC Media Days, South Carolina head coach Shane Beamer detailed the team's plan to rebound from a 4‑8 season, spotlighting quarterback LaNorris Sellers, receiver Nyck Harbor, a strong recruiting class, and a new Nike partnership while emphasizing culture, fan support, and stadium upgrades.
The third annual City Connect Showcase will bring together over 5,000 participants for a day of games, mentorship and free resources, highlighting the foundation’s push to expand its Dreamteam program.
At Tampa’s SEC Media Days, Lane Kiffin praised the conference’s leadership, highlighted LSU’s unique NIL opportunities with Nike, and discussed the challenges of building a championship program amid a shifting college football landscape.
The disagreement between Grant Hill and Jaylen Brown over Team USA’s Olympic selection underscores the complexities of assembling a winning international squad.
Carib Morris, a 6‑foot‑2 forward from Georgia, has accepted a scholarship from Iowa women's basketball, joining a class that already boasts elite talent.
With the season opener looming, Florida’s coaching staff is locked in a quarterback duel, while veteran receivers and a revamped offensive line add depth to the roster.
Coach Jon Sumrall remains undecided on a starter for the Florida Gators, weighing Aaron Philo’s deep knowledge of the offense against Tramell Jones Jr.’s emerging leadership. The competition, on full display during the spring game, also includes a healthy Dallas Wilson and a revitalized offensive line.
Coach Jon Sumrall outlines the factors influencing the Gators' quarterback decision, highlights the progress of key players, and provides updates on injuries as the team prepares for its season opener against Florida Atlantic.
With the season opener looming, Florida’s coaching staff balances experience and potential, while injury recoveries and offensive line development add depth to the roster.