Hawks’ Lady Ballers Summer Camp Empowers Girls On and Off the Court
The Atlanta Hawks' Lady Ballers Summer Camp brings together over 130 girls aged 8 to 15 for a unique mix of sports, technology and personal development.
Jul 3, 2026
Brand
Latest Slidescroller coverage mentioning Google across Football, Soccer, Basketball.
America’s Most Loved Brands in Baseball Revealed
A recent study of over 10,000 baseball fans identifies the leading brands across food, beverage, retail and finance that have earned the strongest connection with the sport’s massive U.S. audience.
Jul 2, 2026
SEC Playoff Outlook: Alabama, LSU, and Georgia in the Spotlight
A recent discussion between hosts Blake Toppmeyer and John Adams explores Alabama’s playoff odds, LSU’s quarterback concerns, Georgia’s title hopes, and the Heisman race involving Arch Manning.
Jul 1, 2026
Michigan State Hockey’s Draft Surge Highlights 2026 NHL Selections
A look at how Michigan State's hockey program topped the 2026 NHL draft, the teams that earned top marks, and the implications for the program's future.
Jun 29, 2026
Fantasy Football Outlook: Top NFL Quarterbacks for the 2026 Draft Season
With health, coaching changes and fresh talent, the quarterback class heading into the 2026 draft promises both upside and reliability for fantasy managers.
Jun 29, 2026
Oregon State Baseball Announces 2027 Arizona Opener and Coaching Addition
Oregon State’s baseball program will open the 2027 season in Surprise, Arizona, as part of the College Baseball Series, while announcing facility upgrades and the hiring of Andrew Moore as pitching coach.
Jun 25, 2026
Alabama’s 2026 SEC Schedule: Not the Easiest, Analysts Reevaluate Strength of Play
An examination of how the Crimson Tide's 2026 slate stacks up against conference peers, the limits of early Strength‑of‑Schedule metrics, and the perspectives of leading analysts.
Jun 25, 2026
OG Anunoby’s Game‑Winning Basketball Heads to Sotheby’s Auction
The basketball that sealed the New York Knicks' 2026 NBA Finals victory is set for auction at Sotheby's, where experts project a price of up to $3 million.
Jun 22, 2026
Virginia Tech Eyes Five Non-Conference Opponents to Shape Its Schedule
As the ACC expands to a nine-game conference slate, Virginia Tech is weighing a handful of non-conference foes that promise regional rivalries, recruiting benefits and television appeal.
Jun 20, 2026
Azzi Fudd Signs with Inaugural Global Basketball League Project B
Azzi Fudd becomes the latest high‑profile WNBA player to join the newly announced Project B, a 2027 global league that promises six‑figure salaries and worldwide streaming, joining a wave of stars seeking alternative competition.
Jun 19, 2026
U.S. Soccer House Opens as Fan Epicenter in Venice Beach Ahead of World Cup Group Stage
The U.S. Soccer House opened its doors in Venice Beach early Thursday, drawing a crowd of early‑morning supporters and showcasing a lineup of sponsor experiences ahead of the tournament’s group stage.
Jun 12, 2026
Fantasy Soccer Powerhouses: Top Picks for the 2026 World Cup
An analysis of the leading fantasy soccer selections for the 2026 World Cup, highlighting top stars, mid‑tier talents and strategic considerations.
Jun 9, 2026
Google’s AI Arsenal Powers Soccer Fans Through the 2026 North American Tournament
Google’s suite of AI‑enhanced tools is giving soccer fans across the United States, Canada and Mexico real‑time access to scores, navigation and interactive content as the 2026 World Cup unfolds.
Jun 9, 2026
Google unveils limited‑edition World Cup soccer ball ahead of 2026 tournament
Google’s new Stadium Soccer Ball, priced at $45, arrives before the World Cup final on July 19, while the UK store adds Chrome Dino FC figurines and jerseys.
Jun 8, 2026
Project B Announces Global Offseason Basketball League with YouTube Streaming and High‑Profile Investors
A new global offseason basketball league, Project B, is set to launch in November 2026, streaming live on YouTube under the production of Host Broadcast Services, and will showcase a groundbreaking Formula 1‑style model for both women and men, with Tokyo as its first host city.
Jun 7, 2026
Auburn’s Tough Midseason Road Ahead in 2026
CBS Sports ranks Auburn’s 2026 midseason slate as the fifth‑toughest, pitting the Tigers against Georgia, Ole Miss and LSU, while Coach Alex Golesh seeks to prove his vision with a roster built around recent USF transfers.
Jun 2, 2026
Seattle’s World Cup Surge: Economic Promise and Soccer Roots
The upcoming World Cup matches in Seattle are projected to generate nearly $850 million for King County, while the city’s long‑standing soccer tradition and tech‑driven growth set the stage for a transformative summer.
Jun 2, 2026
From Struggles to Glory: The Rise of Canadian Soccer Fandom
A look at the journey of Canadian soccer fans, from early disappointments to the historic 2022 World Cup qualification, highlighting the role of the Voyageurs and the emergence of home‑grown stars.
Jun 2, 2026
Michigan Basketball Prepares for 2026‑27 Season Amid Roster Changes
Michigan's roster is nearly set for the upcoming season, with one scholarship spot open, key departures to the NBA, and a strong recruiting class aiming to keep the team competitive.
Jun 1, 2026
The Athletic’s ‘Language of Soccer’ Series Unveils Global Fan Culture Ahead of 2026 World Cup
A new storytelling project by The Athletic, sponsored by Google, will distill the unique football cultures of all 48 nations set to compete in the 2026 World Cup into a single phrase per country, highlighting the diversity of fan experiences across the United States, Canada, Mexico and beyond.
Jun 1, 2026
Cavaliers Weigh Donovan Mitchell Trade Amid Defensive Concerns and Harden Re‑Signing
The Cavaliers are exploring a potential trade of star guard Donovan Mitchell as they assess defensive vulnerabilities alongside plans to re‑sign James Harden.
May 29, 2026
Syracuse Basketball Navigates a Revamped ACC Schedule
The Atlantic Coast Conference’s 18‑team format reshapes Syracuse’s slate, introducing double‑headers, a first‑time Dome appearance and a notable omission of North Carolina State.
May 28, 2026
NWSL’s Strategic Surge: Marketing Leaders Target Brand Partnerships Amid Growing Soccer Interest
The National Women's Soccer League is leveraging a surge in soccer enthusiasm and new leadership to transform casual interest into lasting fandom and attract deeper brand collaborations.
May 28, 2026
Google Teams with U.S. Soccer to Power Fan Engagement Ahead of 2026 World Cup
Google announced a multi‑year deal with U.S. Soccer that will integrate AI‑driven Search features, a Gemini‑powered photo booth and sponsorship of key events, extending the company’s reach across men’s and women’s national teams and several international squads.
May 26, 2026