Latest Slidescroller coverage mentioning Lego across Soccer, Nascar, Football.
The LEGO Group has unveiled a new line of Football Highlights sets that honor four of football's biggest icons. Designed by senior product designer Freddy Charters, the sets combine hidden references to each player's career with authentic details approved by their management teams.
Argentina’s Lionel Messi leads his national side into the 2026 FIFA World Cup quarterfinals, igniting a wave of official LEGO merchandise that is quickly disappearing from online shelves.
In a recent interview, Cafu outlined a measured reconstruction plan for Brazilian football, emphasizing creative freedom for young players and the need to let the game breathe without national pressure.
After a 2‑1 loss to Norway, Brazil’s legendary full‑back reflects on the need for a long‑term rebuild under Carlo Ancelotti, emphasizing youth development, creative freedom and the preservation of the country’s street‑football culture.
Three series, a unique street circuit, and a blend of motorsport and military spectacle drew record crowds and hinted at future editions.
NASCAR’s Sonoma weekend blends racing action with podcast recordings, concerts, an aerial show and farmer‑focused events, creating a community‑focused experience.
With the 2026 FIFA World Cup looming, Adidas and Nike are leveraging sponsorships, retail partnerships and immersive fan experiences to outshine each other, while their recent financial performances reveal starkly different trajectories.
Amazon’s new Summer of Soccer hub bundles official World Cup 2026 merchandise, from adidas kits to LEGO collectibles, with fast Prime shipping for fans gearing up for matches at New Jersey’s MetLife Stadium.
From June 11 through July 19, Legoland Florida Resort transforms its park into a celebration of the upcoming FIFA World Cup, offering LEGO‑themed soccer activities, iconic player tributes and a chance to lift a LEGO World Cup trophy — all included with regular admission.
With the 2026 FIFA Men’s World Cup set to begin on June 11 and culminate at MetLife Stadium, Amazon’s seasonal hub offers fans a one‑stop shop for official gear, electronics and snacks.
A 160% jump in dollar value of soccer‑related toys this year signals a new era for licensed merchandise, as brands from Zuru to LEGO capitalize on the upcoming 2026 World Cup.
Fans can look forward to a packed schedule that includes a Happy Hour Show, a Van Halen tribute concert, movie night, and the Dollar Tree 301 NASCAR Cup Series race.
A 160% year‑to‑date jump in dollar sales of soccer‑themed toys is being driven by trading cards, building sets and other licensed products, with the upcoming 2026 World Cup poised to accelerate growth across the United States, Mexico and the United Kingdom.
The new Nike Soccer x Lego collection, launched on June 4, blends vibrant aesthetics with soccer gear for kids, celebrating the upcoming 2026 FIFA World Cup.
Nike and Lego have teamed up to launch a limited‑edition soccer line, debuting June 4, just as the 2026 World Cup gears up for its North American debut.
The new Nike Soccer x Lego collection, launching June 4, blends Lego aesthetics with performance gear, timed with the upcoming 2026 FIFA World Cup across North America.
Nike and the LEGO Group have teamed up to create a football collection for young athletes, merging sport‑ready technology with LEGO’s iconic design language. The range, featuring apparel, footwear and sneakers, will be available worldwide starting June 4.
The iconic trophy, a symbol of soccer's highest achievement, was showcased indoors at Boston College after rain forced a move from the original outdoor venue, attracting enthusiasts who traveled long distances to experience its presence.
A new ranking reveals the top earners in soccer for the coming year, showing how on‑field contracts and off‑field endorsements combine to create multimillion‑dollar incomes, and how the sport outpaces many others in athlete wealth.