As the 2026 FIFA World Cup approaches its decisive matches, a sneaker‑focused platform is turning the excitement into a prize‑filled countdown. Alias, the street‑wear marketplace that serves as the official selling app for GOAT, Flight Club and sneakers.com, has announced a six‑day Global Football Giveaway that will run alongside the tournament’s final stretch.
A limited‑time celebration of the world’s biggest tournament
Over the course of six days, Alias will unveil a new prize each morning, ranging from limited‑edition sneakers such as the Virgil Abloh Archive x Nike Cryoshot Zoom M9 and the Bape x Adidas F50 Elite FG cleats, to signed jerseys from Ousmane Dembélé and Kylian Mbappé, and even a Lionel Messi‑autographed soccer ball. The first reward, an unopened box of 2025‑26 Topps Chrome UEFA Club trading cards, is already live on the platform’s Instagram feed.
The giveaway coincides with the World Cup semifinals, scheduled for Tuesday and Wednesday, when France will meet Spain and England will face Argentina, both kicking off at 3 p.m. Eastern Time. Fans watching the high‑stakes matches are encouraged to channel the on‑field drama into their own chances of winning.
How to enter
Entry is simple: participants must follow @aliasorg, like the featured post and comment on which nation they believe boasts the best jersey this year. Additional entries can be earned by sharing the post to Instagram Stories, turning each share into a fresh entry.
Beyond the giveaway, Alias positions itself as the go‑to destination for collectors seeking the latest drops from Nike, Adidas, Bape and other coveted brands, serving a global community of roughly 60 million members.