Capelli Sport’s Green Leap: Dressing Cape Verde for the World Cup
From a Brooklyn basement to outfitting national teams, Capelli Sport’s rise illustrates how targeted design and direct deals are reshaping sports apparel.
Jun 15, 2026
Brand
Adidas
Latest Slidescroller coverage mentioning Adidas across Soccer, Football, Basketball.
Landon Hairston’s Return Signals ASU Baseball Revival
Arizona State's standout sophomore, Landon Hairston, has committed to returning for a junior season in 2027, a move that could reignite the program's quest for a College World Series berth after decades of near misses.
Jun 15, 2026
The 2025‑26 NBA Season’s Most Iconic Sneakers
A look at the season’s most talked‑about sneakers, from championship celebrations to groundbreaking collaborations.
Jun 15, 2026
Amazon Launches Summer of Soccer Hub Ahead of 2026 World Cup
Amazon’s new Summer of Soccer hub bundles official World Cup 2026 merchandise, from adidas kits to LEGO collectibles, with fast Prime shipping for fans gearing up for matches at New Jersey’s MetLife Stadium.
Jun 14, 2026
Curacao’s World Cup Debut Sparks Jersey Frenzy
Curacao's first World Cup appearance delivered a goal, eye‑catching kits and a packed schedule, while fans scramble for limited merchandise.
Jun 14, 2026
Football Meets Fashion: Redefining Style at the World Cup
The intersection of football and fashion is reshaping how supporters dress, as designers and independent labels reinterpret classic strips for a new, inclusive era.
Jun 14, 2026
Patrick Mahomes Helps Bridge American Football and Soccer Ahead of 2026 World Cup
Patrick Mahomes appears in adidas x Dick’s Sporting Goods campaigns, owns stakes in local soccer teams, and believes the 2026 World Cup offers the United States a chance to showcase its passion for the sport.
Jun 14, 2026
Patrick Mahomes Leads the Charge for the 2026 FIFA World Cup in the United States
From ownership stakes in MLS and NWSL franchises to starring in a high‑profile adidas‑Dick’s campaign, Patrick Mahomes is positioning himself as the unofficial ambassador of the United States’ upcoming 2026 FIFA World Cup, underscoring the nation’s rising soccer enthusiasm.
Jun 14, 2026
adidas Signs WNBA Star Kelsey Plum to Exclusive Brand Deal
adidas has announced a new brand partnership with Kelsey Plum, the two‑time WNBA champion and Olympic gold‑medalist who has become one of the most recognizable faces in women’s basketball. The agreement marks the latest addition to adidas’s expanding roster of female athletes, which already features Candace Parker, Aliyah Boston and Satou Sabally.
Jun 13, 2026
How Soccer Wives and Girlfriends Are Turning Social Media Into a Money Machine
The partners of football stars are leveraging their massive followings to secure lucrative brand deals, turning personal visibility into multimillion‑dollar enterprises.
Jun 13, 2026
Delaware Volunteer Mike Logothetis Joins FIFA World Cup 2026 as Banner Bearer
Mike Logothetis, a longtime soccer fan from Delaware, has been selected among 3,000 volunteers to carry team banners during the opening match of the FIFA World Cup 2026 in Philadelphia, bringing his extensive soccer background to an international stage.
Jun 13, 2026
Team USA’s Pink Cleat Phenomenon Lights Up 2026 World Cup
The U.S. men's national team's bold pink footwear has sparked a trend across the tournament, prompting major brands to release limited‑edition pink models.
Jun 13, 2026
Pink Cleats Take Center Stage at 2026 FIFA World Cup
The 2026 FIFA World Cup is underway across North America, where pink soccer cleats have become a striking trend, driven by brand strategy and player choice, while raising questions about visibility and brand distinction.
Jun 13, 2026
Secret Futebol Club Transforms Brooklyn Warehouse into World Cup Creative Epicenter
The agency, co‑founded by Ricardo Carlota and Austin Costeira, has turned an East Williamsburg warehouse into a multipurpose studio that will host Futcon, jersey customization workshops and a multiday fan fest during the World Cup.
Jun 12, 2026
Kelsey Plum Signs with adidas Basketball After Leaving Under Armour
Olympic champion Kelsey Plum has officially joined adidas Basketball, marking a pivotal shift after her departure from Under Armour. The deal, confirmed on June 11, 2026, places her alongside Anthony Edwards in the brand's "Believe That" campaign and signals a strategic focus on expanding its women's lineup.
Jun 12, 2026
College Sports Off‑Field Shifts: Wrestling, Apparel Swaps, and Rising Costs
Recent moves in college sports highlight gender equity initiatives, realignments among apparel partners, and the financial pressures reshaping fan experiences and operational budgets.
Jun 12, 2026
World Cup 2026: Debt, Displacement, and Protests in Mexico
The co‑hosted World Cup has deepened inequality in Mexico, with soaring ticket prices, forced evictions and diverted public funds sparking protests that demand resources for citizens over tourists.
Jun 12, 2026
NYC Unveils $50 World Cup Jerseys Ahead of 2026 Tournament
New York City will sell 1,500 limited‑edition World Cup jerseys for $50 each, designed in Brooklyn and produced locally to give fans an affordable way to celebrate the 2026 FIFA World Cup.
Jun 12, 2026
Adidas Eurocamp’s Global Ascent and the Rise of International Talent
Adidas Eurocamp’s 19th edition highlights a new wave of international prospects heading to U.S. colleges, sparking discussion about the camp’s evolving role and potential NCAA partnership.
Jun 11, 2026
Soccer‑Core Fashion Surges Ahead of Global Tournament
With the tournament kicking off June 11 across North America, fans are turning to a new wave of soccer‑inspired apparel and gear, and editors are pointing the way.
Jun 11, 2026
Kelsey Plum Joins Adidas, Bolstering Women’s Basketball Lineup
The partnership with Adidas, announced ahead of the 2026 WNBA season, highlights the brand's expanding commitment to women's basketball and features Plum wearing the Crazy Energy sneaker while she advocates for future generations.
Jun 11, 2026
World Cup 2026 kits: fashion, flair and the fight for design supremacy
A look at the most striking football kits unveiled for the 2026 FIFA World Cup, from Mexico’s Aztec pattern to Argentina’s daring champion design.
Jun 11, 2026
World Cup 2026: Scarf Mania Sweeps Across 16 Host Cities
From North America to Europe, collectors seek official soccer scarves ahead of the expanded tournament
Jun 11, 2026
Amazon Unveils ‘Summer of Soccer’ Hub Ahead of 2026 World Cup
With the 2026 FIFA Men’s World Cup set to begin on June 11 and culminate at MetLife Stadium, Amazon’s seasonal hub offers fans a one‑stop shop for official gear, electronics and snacks.
Jun 11, 2026